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Magazine Profile:
Established 1991
Distribution National
Frequency : 4 weekly
Circulation : 13,535 (Audited by ABC June 2006)
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 4x4 Trader and Campertrailer Guide |
The pages of 4x4 Trader have become must-read material for offroad enthusiasts across
the country. In depth how-to articles on driving techniques combined with the best local knowledge in the
industry mean that our editorial doesn't go in one eye and out the other. Our readers aren't the passive
waiting-room type; they are looking to spend money on outdoor gear now, and looking for good advice.
In addition to peerless informative articles, we are adding the new CamperTrailer section, where manufacturers
taking advantage of the magazine's unique advertising opportunities can have their product represented in the
same great vein as in the CamperTrailer Guide. |
| ADVERTISING CONTACTS |
VIC / TAS / NSW
Cameron Damon Media
Contact: Grant Manson
Tel: + 61 3 9530 9990
Fax: +61 3 9530 9993
 gmanson@cdmedia.net.au |
QLD
Motormedia
Contact: Todd Anderson
Phone: +61 7 3245 5049
Fax: +61 7 3245 7969
todd@motormedia.com.au |
SA / WA
Cumberland Media
Contact: Tony Guiliani
Phone: +61 8 8221 5855
Fax: +61 8 8221 5866
cblmedia@bigpond.net.au |
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| Corporate Advertising Rates - excluding GST - effective July 2007 |
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| Ad type |
Casual |
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Gloss ($) |
Newsprint Colour ($) |
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| ISFC |
2,000 |
- |
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| ISFC DPS |
3,500 |
- |
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| Page 3 |
2,000 |
- |
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| ISBC |
2,000 |
- |
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| OSBC |
2,400 |
- |
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| DPS |
2,900 |
1,660 |
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| Full Page |
1,600 |
950 |
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| Half Page |
1,000 |
550 |
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| Quarter Page Vertical / Block / Horizontal |
600 |
350 |
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| 1/8 Strip or Tile |
330 |
220 |
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| Front Cover Strip |
1,600 |
- |
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15% loading applicable for positioning within first 30 pages
Schedule Discounts
x 3 = 10% discount
x 6 = 15% discount
x 12 = 20% discount |
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| Advertising Material Deadlines |
| All Display advertising must be pre-booked by the Friday advertising deadline |
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| Issue |
Complete Material |
On Sale * |
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| 214 |
Friday |
01/02/2008 |
Wednesday |
20/02/2008 |
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| 215 |
Friday |
29/02/2008 |
Wednesday |
19/03/2008 |
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| 216 |
Friday |
28/03/2008 |
Wednesday |
16/04/2008 |
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| 217 |
Thursday |
24/04/2008 |
Wednesday |
14/05/2008 |
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| 218 |
Friday |
23/05/2008 |
Wednesday |
11/06/2008 |
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| 219 |
Friday |
20/06/2008 |
Wednesday |
09/07/2008 |
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| 220 |
Friday |
18/07/2008 |
Wednesday |
06/08/2008 |
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| 221 |
Friday |
15/08/2008 |
Wednesday |
03/09/2008 |
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| 222 |
Friday |
12/09/2008 |
Wednesday |
01/10/2008 |
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| 223 |
Friday |
10/10/2008 |
Wednesday |
29/10/2008 |
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| 224 |
Friday |
07/11/2008 |
Wednesday |
26/11/2008 |
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| 225 |
Friday |
05/12/2008 |
Wednesday |
24/12/2008 |
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| * WA on sale Monday |
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